Channel 5 contacted Noonah to provide fun, new and unique photographic experiences for their re-brand launch at One Embankment. Channel 5 is famous for series like Lip Sync Battle UK, X-Files and Big Brother.

Mirror Me was transformed into the Big Brother Mirror with custom animations and workflows.   Guests crowded onto the Big Brother Chair. With the camera hidden behind the mirror glass guests pulled poses and pouts as they saw their reflection in the mirror. Simultaneously Big Brother branded images and content was playing on the mirror prompting the guests for their photos and allowing them to autograph their images.

Their creations were sent wirelessly to our sharing stations to allow guests to share instantly to social channels.

Working with Havas Sports and Entertainment